The global corrugated packaging market is expected to perform better than other paper-based packaging materials. Food and beverage sectors will continue to be the largest consumers of corrugated packaging, where the growth is expected to be underpinned by online retailing. Morrisons’, Britain’s fourth biggest supermarket, has recently teamed up with Amazon to offer fresh and frozen products to the UK customers. Amazon has already been offering thousands of chilled, frozen and perishable products from local shops in the US market.
In the non-food sector, some end-use sectors will see renewed growth due to changing market dynamics and consumer behaviour while other will face decelerations in demand growth. Brand owners and suppliers are set to change their strategies to capture market share which should directly impact corrugated packaging companies.
Commodity Inside has identified a number of megatrends which are set to impact corrugated packaging industry. In developing and emerging markets, corrugated packaging is advancing in new product categories. Many fresh food products which were previously transported in wooden/plastic crates and jute bags are now being shipped in corrugated boxes, which keep products fresh for relatively longer and minimise damages during transportation.